Keren Santos
Keren Santos is the Marketing Manager at HUDSON, heading up all marketing and graphic design initiatives for the firm. With a background in both Marketing and Digital Marketing, she brings a wealth of expertise and creativity to the table. Leveraging her advanced graphic design skills, Keren creates visually compelling marketing materials, ensuring brand consistency across all channels.
Utilizing GIS and mapping software, Keren also conducts detailed spatial analyses, identifying trends, opportunities, and competitive landscapes, with the goal of providing valuable insights for strategic decision-making. Prior to joining HUDSON, Keren played an instrumental role at PayPal, where she was responsible for building out the hiring process and integration of the complete onboarding experience in Brazil. Her expertise extended to supporting the broader Latin American region, including Guatemala and Mexico, ensuring seamless integration across multiple countries.
Keren earned her Bachelor’s degree in Marketing with a concentration in Digital Marketing and further pursued her studies, receiving her Masters degree in Management and International Business. Keren brings a plethora of experience optimizing efficiency and is dedicated to drive the success of HUDSON through innovative and strategic marketing initiatives.
FUN FACT
Speaks 4 languages fluently